Full Campaign Development – Concept to Execution

Having worked with Volcom for years on various skate and snow trips, we were stoked when they asked us to put together the treatment for their new workwear campaign. Building the concept from the ground up, we wanted to show the quality and durability of the clothes in their everyday use, how they hold up to wears and tears, and how tough they are down to their very fibre.

Range of Assets

Over a three day shoot, we shot the entire range in all colourways for both Aus and US, multiple locations and multiple activities. The final delivery included hero videos, multiple ad set cutdowns for features and garments, GIFs, carousels, reels, around 2000 photos and over 1000 individual video files for building bespoke reels and ads for years to come.