Promo / Live Coverage / Recap

Our pals over at Young Henry’s are huge supporters of live music – from tiny, hole-in-the-wall basement gigs to internationally-touring-behemoth-productions like Download Festival – and when the titan of metal tours made it’s way down under, Young Henry’s signed on as the official beer of the festival.

As part of their sponsorship, Young Henry’s gave two lucky metal mates the double-download ultimate side-of-stage experience in Sydney and Melbourne, and forty runner-ups scored R.I.P double passes. We helped put together the promotional campaign that demolished social engagement records for Young Henry’s, as well as documenting both Sydney and Melbourne Download Festivals in a live IG takeover and recap.

Check out all the head banging in HD in the recap above, and the promo video below.